Working with the New York based Trattoria Restaurant Group, Webb developed a complete online/offline business plan and marketing strategy for their nation-wide online restaurant gift certificate program start up. The website work scope included front end design, creation of a secure online ordering system for gift certificate procurement, and hosting. Webb designed the brand identity, logo and all related marketing design materials. Webb also developed and implemented an extensive online marketing campaign which incorporated search engine optimization, targeted emailing and other initiatives.

This relationship continues as Webb develops various marketing projects on an ongoing basis. Webb has played a key role in launching this business, which now includes more than 200 restaurants nationwide to participate in the start up phase.